Fashion & Apparel Studies
Phone: (302) 831-6794
Office: 204 Alison Hall Addition
- Examines the psychology of clothing and consumer behavior.
- Research focuses on media influences on body image, body image differences across cultures, ethical issues in fashion advertising, luxury branding and cultural influences on branding and marketing.
- Can discuss male body image and muscular body ideals, as well as adolescents' body image.
- Much of Jung's work has an international focus. Jung is knowledgeable about worldwide body image differences and international business practices and consumer behavior.
Associate Professor, Fashion and Apparel Studies